Is Paid Canva Worth the Hype?

If you’re like the majority of small businesses owners, the struggle to create original content for your marketing is real!

With a mear 24 hours in a day, we’re always looking for ways to make tasks more streamlined—There’s no time to learn fancy design programs, and sometimes a graphic designer is simply not in the budget.  Here at Kitty Gang we too are trying different ways to learn new programs and do it ourselves.

Please allow me to introduce you to Canva.

What is Canva?

Launched in 2012 by Melanie Perkins, Canva is a user-friendly, drag-and-drop online design tool. This invention has revolutionised design for the do-it-yourself entrepreneur, providing access to over a million free photographs, illustrations, and fonts all on one easy-to-use platform.

Optimised for both web and print media design — it’s no wonder Canva is a favourite for non-designers and professionals alike.

 
Katy+Connan.png

KATY CONNAN
KITTY GANG CO FOUNDER
& WEB CONTENT MANAGER
CURRENTLY IN LANNION, FR

PLEASE GET IN TOUCH
IF YOU HAVE A COOL PROJECT
YOU’D LIKE TO SHARE!

Canva Template Page
 

What Does the Free Version Offer?

The free version has most of the features that a user may need to create different kinds of graphics such as social media posts, brand guides, posters, and invitations.

The free Canva account includes:

  • Two folders to organise designs

  • Up to 10 team members for free

  • 1GB storage for photos and assets

  • Access to over 8,000 free templates

  • The ability to upload your own images

  • Access millions of photos starting from $1 USD each

  • Photo Straightener

  • Image Cropper

  • Add text to photos

  • Speech bubble maker

  • Image opacity tool

  • Photo enhancer

  • Badges

  • Add texture

  • Photo blur

  • Photo vignette

  • Design grids

  • Free icons

  • Photo frames

  • Web wireframe (also known as a page schematic or screen blueprint)

  • Stickers

 
Canva Kitty Gang Brand Guide
 

What Does “Canva for Work” Offer?

The introduction subscription plan for Canva, Canva for Work offers customization as the main upgraded feature for $12.95 USD a month or save 23% if you pay upfront for the year at $119.40 USD.

Having the option to create your ‘Brand Kit’ gives you easy access to your brand colors and fonts — as well as gives you the option to save any templates you’ve created. This is a huge time saver for consistency especially on collaborative teams.  

Here are some of unlocked features of Canva for Work:

  • Unlimited folders for your designs

  • Invite up to 50 team members

  • Unlimited storage for photos and assets

  • Access to over 8,000 templates

  • Export designs as animated GIFs

  • Upload your own images

  • Access millions of photos for up to $1 USD each

  • Resize your designs

  • Upload custom fonts

  • Set color palettes

  • Save templates for you and your team

  • Organise your photos with folders

  • Easily find your designs with search

  • Priority support

 

What does Canva Enterprise Offer?

Need more? Canva Enterprise allows you to take streamlining your workflow to yet another level by integrating your company’s apps and tools with their software. It’s ideal for teams with over 30 members and they offer custom pricing dependant on your organisation’s needs.

  • All Canva for Work features

  • Enforce brand standards

  • Team administrative controls

  • Advanced analytics

  • Dedicated account manager

  • Single sign-on

All three options come equipped with templates for Twitter, Facebook, Instagram, and Pinterest posts,  along with templates for infographics, brochures, and book covers.

 
Kat and Katy at We Work
 

What are the Haters Saying?

Where there’s good — there’s bad. The key thing to remember is that there will never be a platform, design tool, or even a food that everyone is going to love.

It’s impossible to please everyone.

When it comes to investing your money and more importantly your time, you need to consider the pros and cons.

Some people think that it’s a better investment to pay for the Adobe design suites such as Photoshop, InDesign, and Illustrator; however, if you don’t have the time nor the motivation to learn how to use these more intricate design programs, you’re better off investing your money in a professional or do-it-yourself with a tool like Canva. When it comes to saving time and money, Canva is a winner for non-designers.

A limitation that people are bothered with is that Canva lacks the ability to remove the background from images to convert them into transparent PNGs.

On the other end of the spectrum, I found a disgruntled person who complained that having too many options (with templates, fonts, and graphics) makes it difficult to choose a design.

If design is not your thing, then get someone else to do it and save yourself the frustration—One of the basic principles of streamlining is to outsource when needed.

Add your rating to it, not a random one.

 

Final Verdict

This isn’t a sponsored write-up, I’ve been using Canva to experiment with design. Canva is not going to be for everyone, but in my books, it gets a huge thumbs up.

I signed up for the free 30-day trial and haven’t looked back since. The option to save my templates and allow me to upload my fonts and colours is a huge selling point. Everything else is just a wonderful bonus.

Anyone who is consistently posting or struggling to create original content — you’re going to get your cost per use out of the Canva for Work right away.

Ultimately, that's what we are all trying to do, grow our side hustles by finding what works with the goals we are trying to achieve.

Let us know what tool you’re loving to streamline the wheels of your creative business.

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